Data management
Market research data should be at hand as soon as they have been evaluated. Hopp & Partner offers the opportunity to file data, collected through us or other service providers, in a central online database. From this market research system all authorised staff members can access those collected data from any internet access through an encoded connection and conduct inhouse analyses.
Online analyses (Standard)
All analysis data is visible and can be downloaded. New data, relevant for market research, can be uploaded and used by all authorised staff members. Imported survey results can be accessed interactively: Any items within one survey can be crossed and either be tabulated or charted.
The comparatively low priced fees for this online-service pays off for the most part, as a dynamical use of market research data produces a significant added value.
Online analyses (Premium)
Hopp & Partner offers an amplified online-analysis-service for businesses with more extensive market research activities (advisable from a minimum of 10 surveys annually). Thereby not only any crossed items can be displayed, but also results of different surveys can be evaluated in a combined way and time series can be developed. Through a graphical user interface ample functions of tabulating are at disposal. These web-based analyses are easy to use and contain many functions similar to other statistics programs.
This online-service (premium) is not inexpensive. The data importing costs per survey and the annual base fee are however profitable if many users inhouse work intensely with the data. In this case a considerable added value can be drawn from the collected data.
